Republican Electorate Segments

Republican voters who strongly support the America First Agenda.

Republican voters who are highly-religious Christians that have a compassionate conservative worldview.

Republican voters who are Tea Party supporters, but are not Evangelical.

Republican voters who are conservative ideologically, highly religious, and are most interested in fighting the culture war.

Republican voters who are moderate to somewhat conservative ideologically and are disenchanted with President Trump.

Republicans who generally prefer candidates who are endorsed by establishment Republican leaders, such as Paul Ryan and Mitch McConnell.

Republican voters who are moderate to somewhat conservative ideologically, non-religious, and still positively align with the Traditional Republican Party and Donald Trump Movement.

Republican voters who are Evangelicals and also Tea Party supporters.

Republican voters who are conservative ideologically and primarily focused on economic freedom and defending the Constitution.

Republican voters who are moderate ideologically, non-religious, and have a strongly globalist worldview.

Republican voters who are more likely to be Traditional Republicans.

Republican voters who generally prefer candidates who are endorsed by movement conservative leaders, such as Ted Cruz and Rand Paul.

The extent to which Republicans are motivated by populist messaging.

Republican voters who are conservative ideologically and are loyal partisans.

The extent to which Republicans are religiously active.

Republicans likely to have donated by email or text.

Republican voters who would prefer to see Republicans in Congress stand up for their principles even if it means opposing President Trump.

Republican voters who would prefer to see Republicans in Congress support the Trump agenda, even when they disagree with it.

Republican voters who are practicing Christians and could be persuaded to vote either way.